Cross Train Your Skin™ | KenetMD Skincare Philosophy
Woman Founded • Dermatologist Developed
After seeing how modern skincare routines had become overly complicated, confusing, and—ironically—less effective, Patricia Lawler Kenet, collaborated with her dermatologist husband, Dr. Barney Kenet to create KenetMD Skin Care. Together they developed Cross Train Your Skin™, a streamlined philosophy built on alternating clinically validated ingredients for a synergistic skin benefit.
The system provides a sequenced application protocol—eliminating formulation guesswork and reducing the risk of incompatible ingredient interactions or inadvertent over-treatment that can arise from self-assembled routines. Systematic cycling of clinically validated ingredient classes — including retinoids, hydroxy acids, peptides, and antioxidants —sustains efficacy over extended use
At the center of the line is m/Power Wash, a hero cleanser that delivers controlled, non‑drying exfoliation through active Alpha Hydroxy Acids—a formula designed to smooth texture, brighten tone, and prep the skin for treatment without compromising the delicate skin barrier.
To expand the routine while keeping it effortless, Patricia created the KenetMD Anti‑Aging Kit: four targeted essentials that work together to support collagen health, refine texture and protect. It’s a complete regimen—intentional, intelligent, and easy to follow—for busy people who want results without the overwhelm.
Here’s what’s in the Kit: m/Power Wash is used Monday/Wednesday/Friday in tandem with Balancing Cleanser used on Tuesday/Thursday/Saturday to calm with soothing botanicals. On Sunday, the Fruit Enzyme Peel delivers mild effective exfoliation to smooth the appearance of fine wrinkles and provide a spa-fresh glow. EnGarde SPF 30 is for every day of the week to keep sun damage and discoloration at bay.
For those who prefer an even more streamlined routine, KenetMD offers The Holy Trinity—m/Power Wash, EnGarde SPF 30 with Vitamin C, and Retinol Generate Rx. Together they deliver some of the most impressive complexion improvements: daily exfoliation that protects the barrier, antioxidant SPF that brightens and shields, and retinol‑driven renewal that supports collagen and smooths texture.
Patricia, along with Dr. Kenet, continues to expand KenetMD with care, introducing formulas that serve a clear purpose and ensuring clients understand exactly what they need to support their skin’s long‑term health. It’s skincare that stays simple, smart, and clinically meaningful.
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*20% off valid through 12/31/26 2:59 AM ET with code Power20. Exclusions Apply. Cannot be combined with other offers or promotions. Excludes Invigorating Shower Gel, Pro-Vitamin Shampoo, Nourishing Conditioner & Gift Cards. Not valid on 'Subscribe & Save' purchase option. Not valid for cash. No price adjustments. Offer cannot be applied to previously placed orders or to orders placed after the offer expiration date. We reserve the right to cancel any order due to unauthorized, altered, or ineligible use of offer and to modify or cancel any promotion due to system error or unforeseen problems. Ongoing offers are subject to change without notice. Other restrictions may apply.
